Canon SX730 vs Nikon 1 J4

The Canon PowerShot SX730 HS and the Nikon 1 J4 are two digital cameras that were revealed to the public, respectively, in April 2017 and April 2014. The SX730 is a fixed lens compact, while the J4 is a mirrorless interchangeable lens camera. The cameras are based on a 1/2.3-inch (SX730) and an one-inch (J4) sensor. The Canon has a resolution of 20.2 megapixels, whereas the Nikon provides 18.2 MP.

Below is an overview of the main specs of the two cameras as a starting point for the comparison.

Headline Specifications

Canon SX730		Nikon 1 J4
Fixed lens compact camera		Mirrorless system camera
24-960mm f/3.3-6.9		Nikon 1 mount lenses
20.2 MP – 1/2.3" sensor		18.2 MP – 1" sensor
1080/60p Video		1080/60p Video
ISO 80-3,200		ISO 160-12,800
No viewfinder, LCD framing		No viewfinder, LCD framing
3.0" LCD – 922k dots		3.0" LCD – 1037k dots
Tilting screen (no touchscreen)		no rear screen
5.9 shutter flaps per second		60 shutter flaps per second
250 shots per battery charge		300 shots per battery charge
110 x 64 x 40 mm, 300 g		100 x 60 x 29 mm, 232 g

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Going beyond this snapshot of core features and characteristics, what are the differences between the Canon PowerShot SX730 HS and the Nikon 1 J4? Which one should you buy? Read on to find out how these two cameras compare with respect to their body size, their imaging sensors, their shooting features, their input-output connections, and their reception by expert reviewers.

Body comparison

The physical size and weight of the Canon SX730 and the Nikon 1 J4 are illustrated in the side-by-side display below. The two cameras are presented according to their relative size. Three consecutive views from the front, the top, and the rear side are shown. All width, height and depth dimensions are rounded to the nearest millimeter.

The SX730 can be obtained in two different colors (black, silver), while the J4 is available in four color-versions (black, silver, orange, white).

If the front view area (width x height) of the cameras is taken as an aggregate measure of their size, the Nikon 1 J4 is notably smaller (15 percent) than the Canon SX730. In this context, it is worth noting that neither the SX730 nor the J4 are weather-sealed.

The above size and weight comparisons are to some extent incomplete and possibly misleading, as the SX730 has a lens built in, whereas the J4 is an interchangeable lens camera that requires a separate lens. Attaching the latter will add extra weight and bulk to the setup.

The power pack in the SX730 can be charged via the USB port, so that it is not always necessary to take the battery charger along when travelling.

The following table provides a synthesis of the main physical specifications of the two cameras and other similar ones. If you would like to visualize and compare a different camera combination, you can navigate to the CAM-parator app and make your selection from a broad list of cameras there.

Body Specifications

		Camera Model	Camera Width	Camera Height	Camera Depth	Camera Weight	Battery Life	Weather Sealing	Camera Launch	Launch Price	Street Price
1.		Canon SX730	110 mm	64 mm	40 mm	300 g	250	n	Apr 2017	US$ 399	ebay.com
2.		Nikon 1 J4	100 mm	60 mm	29 mm	232 g	300	n	Apr 2014	US$ 549	ebay.com
3.		Canon G7 X Mark II	106 mm	61 mm	42 mm	319 g	265	n	Feb 2016	US$ 699	ebay.com
4.		Canon G9 X	98 mm	58 mm	31 mm	209 g	220	n	Oct 2015	US$ 529	ebay.com
5.		Canon SL1	117 mm	91 mm	69 mm	407 g	380	n	Mar 2013	US$ 549	ebay.com
6.		Canon SX420	104 mm	69 mm	85 mm	325 g	195	n	Jan 2016	US$ 299	ebay.com
7.		Canon SX430	104 mm	69 mm	85 mm	323 g	195	n	Jan 2017	US$ 299	ebay.com
8.		Canon SX540	120 mm	82 mm	92 mm	442 g	205	n	Jan 2016	US$ 399	ebay.com
9.		Canon SX710	113 mm	66 mm	35 mm	269 g	230	n	Jan 2015	US$ 349	ebay.com
10.		Canon SX720	110 mm	64 mm	36 mm	270 g	250	n	Feb 2016	US$ 379	ebay.com
11.		Canon SX740	110 mm	64 mm	40 mm	299 g	265	n	Jul 2018	US$ 399	amazon.com
12.		Nikon 1 J5	98 mm	60 mm	32 mm	231 g	250	n	Apr 2015	US$ 399	ebay.com
13.		Nikon 1 V2	109 mm	82 mm	46 mm	278 g	310	n	Oct 2012	US$ 799	ebay.com
14.		Nikon 1 V3	111 mm	65 mm	33 mm	381 g	310	n	Mar 2014	US$ 799	ebay.com
15.		Panasonic TS7	117 mm	76 mm	37 mm	319 g	300	Y	May 2018	US$ 449	ebay.com
16.		Panasonic ZS70	112 mm	67 mm	41 mm	322 g	380	n	Apr 2017	US$ 449	ebay.com
17.		Sony HX99	102 mm	58 mm	36 mm	242 g	370	n	Aug 2018	US$ 449	ebay.com
Note: Measurements and pricing do not include easily detachable parts, such as add-on or interchangeable lenses or optional viewfinders.
Convert to Imperial

Any camera decision will obviously take relative prices into account. The listed launch prices provide an indication of the market segment that the manufacturer of the cameras have been targeting. The SX730 was launched at a lower price than the J4, despite having a lens built in. Usually, retail prices stay at first close to the launch price, but after several months, discounts become available. Later in the product cycle and, in particular, when the replacement model is about to appear, further discounting and stock clearance sales often push the camera price considerably down.

Sensor comparison

The imaging sensor is at the core of digital cameras and its size is one of the main determining factors of image quality. A large sensor will generally have larger individual pixels that offer better low-light sensitivity, provide wider dynamic range, and have richer color-depth than smaller pixels in a sensor of the same technological generation. Moreover, a large sensor camera will give the photographer more control over depth-of-field in the image and, thus, the ability to better isolate a subject from the background. On the downside, larger sensors tend to be associated with larger, more expensive camera bodies and lenses.

Of the two cameras under consideration, the Canon SX730 features a 1/2.3-inch sensor and the Nikon 1 J4 an one-inch sensor. The sensor area in the J4 is 314 percent bigger. As a result of these sensor size differences, the cameras have a format factor of, respectively, 5.6 and 2.7. The sensor in the SX730 has a native 4:3 aspect ratio, while the one in the J4 offers a 3:2 aspect.

Despite having a smaller sensor, the Canon SX730 offers a higher resolution of 20.2 megapixels, compared with 18.2 MP of the Nikon 1 J4. This megapixels advantage comes at the cost of a higher pixel density and a smaller size of the individual pixel (with a pixel pitch of 1.18μm versus 2.52μm for the J4). However, it should be noted that the SX730 is much more recent (by 2 years and 11 months) than the J4, and its sensor will have benefitted from technological advances during this time that make it possible to gather light more efficiently. Coming back to sensor resolution, it should be mentioned that neither of the two cameras has an anti-alias filter installed, so they are able to capture all the detail the sensor resolves.

The J4 has on-sensor phase detect pixels, which results in fast and reliable autofocus acquisition even during live view operation.

The Canon PowerShot SX730 HS has a native sensitivity range from ISO 80 to ISO 3200. The corresponding ISO settings for the Nikon 1 J4 are ISO 160 to ISO 12800 (no boost).

In terms of underlying technology, the SX730 is build around a BSI-CMOS sensor, while the J4 uses a CMOS imager. Both cameras use a Bayer filter for capturing RGB colors on a square grid of photosensors. This arrangement is found in most digital cameras.

For many cameras, data on sensor performance has been reported by DXO Mark. This service determines an overall sensor rating, as well as sub-scores for low-light sensitivity ("DXO Sports"), dynamic range ("DXO Landscape"), and color depth ("DXO Portrait"). The following table provides an overview of the physical sensor characteristics, as well as the sensor quality measurements for a selection of comparators.

Sensor Characteristics

		Camera Model	Sensor Class	Resolution (MP)	Horiz. Pixels	Vert. Pixels	Video Format	DXO Portrait	DXO Landscape	DXO Sports	DXO Overall
1.		Canon SX730	1/2.3	20.2	5184	3888	1080/60p	20.5	11.9	924	50
2.		Nikon 1 J4	1-inch	18.2	5232	3488	1080/60p	20.8	10.7	426	53
3.		Canon G7 X Mark II	1-inch	20.0	5472	3648	1080/60p	21.8	11.9	260	62
4.		Canon G9 X	1-inch	20.0	5472	3648	1080/60p	21.5	12.3	495	63
5.		Canon SL1	APS-C	17.9	5184	3456	1080/30p	21.8	11.3	843	63
6.		Canon SX420	1/2.3	19.9	5152	3864	720/25p	20.3	11.7	806	48
7.		Canon SX430	1/2.3	19.9	5152	3864	720/25p	20.5	11.9	900	49
8.		Canon SX540	1/2.3	20.2	5184	3888	1080/60p	20.3	11.7	806	48
9.		Canon SX710	1/2.3	20.2	5184	3888	1080/60p	20.2	11.6	712	47
10.		Canon SX720	1/2.3	20.2	5184	3888	1080/60p	20.3	11.8	817	48
11.		Canon SX740	1/2.3	20.2	5184	3888	4K/30p	20.6	12.1	1050	51
12.		Nikon 1 J5	1-inch	20.7	5568	3712	4K/15p	21.1	12.0	479	65
13.		Nikon 1 V2	1-inch	14.2	4608	3072	1080/60p	20.2	10.8	403	50
14.		Nikon 1 V3	1-inch	18.2	5232	3488	1080/60p	20.8	10.7	384	52
15.		Panasonic TS7	1/2.3	20.2	5184	3888	4K/30p	20.6	12.1	1028	51
16.		Panasonic ZS70	1/2.3	20.2	5184	3888	4K/30p	19.1	10.6	106	36
17.		Sony HX99	1/2.3	18.0	4896	3672	4K/30p	20.6	12.1	1058	51
Note: DXO values in italics represent estimates based on sensor size and age.

Many modern cameras cannot only take still pictures, but also record videos. Both cameras under consideration are equipped with sensors that have a sufficiently high read-out speed for moving images, and both provide the same movie specifications (1080/60p).

Feature comparison

Apart from body and sensor, cameras can and do differ across a variety of features. The SX730 and the J4 are similar in the sense that neither of the two has a viewfinder. The images are, thus, framed using live view on the rear LCD. The following table reports on some other key feature differences and similarities of the Canon SX730, the Nikon 1 J4, and comparable cameras.

Core Features

		Camera Model	Viewfinder (Type or 000 dots)	Control Panel (yes/no)	LCD Specifications (inch/000 dots)	LCD Attach- ment	Touch Screen (yes/no)	Max Shutter Speed *	Max Shutter Flaps *	Built-in Flash (yes/no)	Built-in Image Stab
1.		Canon SX730	none	n	3.0 / 922	tilting	n	1/3200s	5.9/s	Y	Y
2.		Nikon 1 J4	none	n	3.0 / 1037	Fixed	Y	1/4000s	60.0/s	Y	n
3.		Canon G7 X Mark II	none	n	3.0 / 1040	tilting	Y	1/2000s	8.0/s	Y	Y
4.		Canon G9 X	none	n	3.0 / 1040	fixed	Y	1/2000s	6.0/s	Y	Y
5.		Canon SL1	optical	n	3.0 / 1040	fixed	Y	1/4000s	4.9/s	Y	n
6.		Canon SX420	none	n	3.0 / 230	fixed	n	1/4000s	0.5/s	Y	Y
7.		Canon SX430	none	n	3.0 / 230	fixed	n	1/4000s	0.5/s	Y	Y
8.		Canon SX540	none	n	3.0 / 461	fixed	n	1/2000s	5.9/s	Y	Y
9.		Canon SX710	none	n	3.0 / 922	fixed	n	1/3200s	6.0/s	Y	Y
10.		Canon SX720	none	n	3.0 / 922	fixed	n	1/3200s	5.9/s	Y	Y
11.		Canon SX740	none	n	3.0 / 922	tilting	n	1/3200s	10.0/s	Y	Y
12.		Nikon 1 J5	none	n	3.0 / 1037	tilting	Y	1/4000s	60.0/s	Y	n
13.		Nikon 1 V2	1440	n	3.0 / 921	fixed	n	1/4000s	15.0/s	Y	n
14.		Nikon 1 V3	optional	n	3.0 / 1037	tilting	Y	1/4000s	60.0/s	Y	n
15.		Panasonic TS7	1170	n	3.0 / 1040	fixed	n	1/1300s	10.0/s	Y	Y
16.		Panasonic ZS70	1166	n	3.0 / 1040	tilting	Y	1/2000s	10.0/s	Y	Y
17.		Sony HX99	638	n	3.0 / 922	tilting	Y	1/2000s	10.0/s	Y	Y
Note: *) Information refers to the mechanical shutter, unless the camera only has an electronic one.

One differentiating feature between the two cameras concerns the touch sensitivity of the rear screen. The J4 has a touchscreen, while the SX730 has a conventional panel. Touch control can be particularly helpful, for example, for setting the focus point.

The reported shutter speed information refers to the use of the mechanical shutter. Yet, some cameras only have an electronic shutter, while others have an electronic shutter in addition to a mechanical one. In fact, the J4 is one of those camera that have an additional electronic shutter, which makes completely silent shooting possible. However, this mode is less suitable for photographing moving objects (risk of rolling shutter) or shooting under artificial light sources (risk of flickering).

The SX730 writes its imaging data to SDXC cards, while the J4 uses micro SDXC cards. The J4 supports UHS-I cards (Ultra High Speed data transfer of up to 104 MB/s), while the SX730 cannot take advantage of Ultra High Speed SD cards.

Connectivity comparison

For some imaging applications, the extent to which a camera can communicate with its environment can be an important aspect in the camera decision process. The table below provides an overview of the connectivity of the Canon PowerShot SX730 HS and Nikon 1 J4 and, in particular, the interfaces the cameras (and selected comparators) provide for accessory control and data transfer.

Input-Output Connections

		Camera Model	Hotshoe Port	Internal Mic / Speaker	Microphone Port	Headphone Port	HDMI Port	USB Port	WiFi Support	NFC Support	Bluetooth Support
1.		Canon SX730	-	stereo / mono	-	-	micro	2.0	Y	Y	Y
2.		Nikon 1 J4	-	stereo / mono	-	-	mini	2.0	Y	-	-
3.		Canon G7 X Mark II	-	stereo / mono	-	-	micro	2.0	Y	Y	-
4.		Canon G9 X	-	stereo / mono	-	-	micro	2.0	Y	Y	-
5.		Canon SL1	Y	mono / mono	Y	-	mini	2.0	-	-	-
6.		Canon SX420	-	mono / mono	-	-	-	2.0	Y	Y	-
7.		Canon SX430	-	mono / mono	-	-	-	2.0	Y	Y	-
8.		Canon SX540	-	stereo / mono	-	-	mini	2.0	Y	Y	-
9.		Canon SX710	-	stereo / mono	-	-	micro	2.0	Y	Y	-
10.		Canon SX720	-	stereo / mono	-	-	micro	2.0	Y	Y	-
11.		Canon SX740	-	stereo / mono	-	-	micro	2.0	Y	-	Y
12.		Nikon 1 J5	-	stereo / mono	-	-	micro	2.0	Y	Y	-
13.		Nikon 1 V2	-	stereo / mono	-	-	mini	2.0	-	-	-
14.		Nikon 1 V3	-	stereo / mono	Y	-	mini	2.0	Y	-	-
15.		Panasonic TS7	-	stereo / mono	-	-	micro	2.0	Y	-	-
16.		Panasonic ZS70	-	stereo / mono	-	-	micro	2.0	Y	-	-
17.		Sony HX99	-	stereo / mono	-	-	micro	2.0	Y	Y	Y

Both the SX730 and the J4 have been discontinued, but can regularly be found used on ebay. The J4 was replaced by the Nikon 1 J5, while the SX730 was followed by the Canon SX730 HS. Further information on the features and operation of the SX730 and J4 can be found, respectively, in the Canon SX730 Manual (free pdf) or the online Nikon 1 J4 Manual.

Review summary

So what conclusions can be drawn? Which of the two cameras – the Canon SX730 or the Nikon 1 J4 – has the upper hand? Is one clearly better than the other? Below is a summary of the relative strengths of each of the two contestants.

Arguments in favor of the Canon PowerShot SX730 HS:

• More selfie-friendly: Has an articulated screen that can be turned to be front-facing.
• Ready to shoot: Has a lens built-in, whereas the J4 requires a separate lens.
• Easier travel charging: Can be conveniently charged via its USB port.
• Sharper images: Has hand-shake reducing image stabilization built-in.
• Easier device pairing: Supports NFC for fast wireless image transfer over short distances.
• Easier wireless transfer: Supports Bluetooth for image sharing without cables.
• More affordable: Was introduced at a lower price, despite coming with a built-in lens.
• More modern: Reflects 2 years and 11 months of technical progress since the J4 launch.

Reasons to prefer the Nikon 1 J4:

• Better image quality: Features bigger pixels on a larger sensor for higher quality imaging.
• Richer colors: The pixel size advantage translates into images with better, more accurate colors.
• More dynamic range: Larger pixels capture a wider spectrum of light and dark details.
• Better low-light sensitivity: Larger pixels means good image quality even under poor lighting.
• Better live-view autofocus: Features on-sensor phase-detection for more confident autofocus.
• More detailed LCD: Has a higher resolution rear screen (1037k vs 922k dots).
• Fewer buttons to press: Has a touchscreen to facilitate handling and shooting adjustments.
• Faster shutter: Has higher mechanical shutter speed (1/4000s vs 1/3200s) to freeze action.
• Faster burst: Shoots at higher frequency (60 vs 5.9 flaps/sec) to capture the decisive moment.
• Less disturbing: Has an electronic shutter option for completely silent shooting.
• More flexible: Takes interchangeable lenses and can thus be used with specialty optics.
• More compact: Is smaller (100x60mm vs 110x64mm) and will fit more readily into a bag.
• Longer lasting: Gets more shots (300 versus 250) out of a single battery charge.
• Faster buffer clearing: Has an SD card interface that supports the UHS-I standard.
• More heavily discounted: Has been around for much longer (launched in April 2014).

If the count of relative strengths (bullet points above) is taken as a measure, the J4 is the clear winner of the contest (15 : 8 points). However, the relative importance of the various individual camera aspects will vary according to personal preferences and needs, so that you might like to apply corresponding weights to the particular features before making a decision on a new camera. A professional wedding photographer will view the differences between cameras in a way that diverges from the perspective of a travel photog, and a person interested in cityscapes has distinct needs from a macro shooter. Hence, the decision which camera is best and worth buying is often a very personal one.

How about other alternatives? Do the specifications of the Canon SX730 and the Nikon 1 J4 place the cameras among the top in their class? Find out in the latest Best Superzoom Camera and Best Mirrorless Interchangeable Lens Camera listings whether the two cameras rank among the cream of the crop.

In any case, while the comparison of the spec-sheets of cameras can offer a general idea of their imaging potential, it remains incomplete and does no justice, for example, to the way the SX730 or the J4 perform in practice. User reviews that are available, for instance, at amazon can sometimes shed light on these issues, but such feedback is all too often partial, inconsistent, and inaccurate.

Expert reviews

This is where reviews by experts come in. The following table reports the overall ratings of the cameras as published by some of the major camera review sites (amateurphotographer [AP], cameralabs [CL], digitalcameraworld [DCW], dpreview [DPR], ephotozine [EPZ], photographyblog [PB]). As can be seen, the professional reviewers agree in many cases on the quality of different cameras, but sometimes their assessments diverge, reinforcing the earlier point that a camera decision is often a very personal choice.

Expert Camera Reviews

		Camera   Model	AP   score	CL   score	DCW   score	DPR   score	EPZ   score	PB   score	Camera Launch	Launch Price	Street Price
1.		Canon SX730	..	+	..	..	4/5	4/5	Apr 2017	US$ 399	ebay.com
2.		Nikon 1 J4	3/5	..	..	..	4.5/5	4/5	Apr 2014	US$ 549	ebay.com
3.		Canon G7 X Mark II	4.5/5	+ +	..	81/100	4.5/5	4.5/5	Feb 2016	US$ 699	ebay.com
4.		Canon G9 X	3.5/5	+ +	..	..	4.5/5	4.5/5	Oct 2015	US$ 529	ebay.com
5.		Canon SL1	4/5	+	..	78/100	4/5	4/5	Mar 2013	US$ 549	ebay.com
6.		Canon SX420	..	..	..	..	..	3/5	Jan 2016	US$ 299	ebay.com
7.		Canon SX430	..	..	..	..	3.5/5	3.5/5	Jan 2017	US$ 299	ebay.com
8.		Canon SX540	..	..	..	..	..	..	Jan 2016	US$ 399	ebay.com
9.		Canon SX710	..	+	..	..	4/5	3.5/5	Jan 2015	US$ 349	ebay.com
10.		Canon SX720	..	+	..	..	4/5	4.5/5	Feb 2016	US$ 379	ebay.com
11.		Canon SX740	..	+	3.5/5	..	4/5	4/5	Jul 2018	US$ 399	amazon.com
12.		Nikon 1 J5	..	..	..	..	4.5/5	4.5/5	Apr 2015	US$ 399	ebay.com
13.		Nikon 1 V2	3/5	..	..	..	4.5/5	4/5	Oct 2012	US$ 799	ebay.com
14.		Nikon 1 V3	3/5	..	..	76/100	4.5/5	4/5	Mar 2014	US$ 799	ebay.com
15.		Panasonic TS7	..	+	..	..	..	3.5/5	May 2018	US$ 449	ebay.com
16.		Panasonic ZS70	..	+ +	..	..	4/5	4/5	Apr 2017	US$ 449	ebay.com
17.		Sony HX99	..	..	..	..	4/5	4.5/5	Aug 2018	US$ 449	ebay.com
Note: (+ +) highly recommended; (+) recommended; (o) reviewed; (..) not available.

The above review scores should be interpreted with care, though. The ratings were established in reference to similarly priced cameras that were available in the market at the time of the review. Hence, a score should always be seen in the context of the camera's market launch date and its price, and rating-comparisons among cameras that span long time periods or concern very differently equipped models make little sense. Also, kindly note that some of the listed sites have over time developped their review approaches and their reporting style.

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Other camera comparisons

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